# AutoSend

> AutoSend is an email service provider (ESP) for transactional and marketing emails. Simple pricing based on emails sent, not contacts stored. The modern alternative to SendGrid, Resend, and Loops.

## Why Choose AutoSend

AutoSend charges by monthly sending volume, not contact list size. Most ESPs penalize you for growing your audience. AutoSend doesn't.

### Key Differentiators

- **Volume-based pricing**: Pay only for emails you send. No inflated costs for inactive subscribers or large contact lists.
- **Both transactional and marketing**: One platform for OTPs, receipts, campaigns, and automation.
- **No contact limits on Growth and Scale plans**: Unlimited contacts included. Competitors charge extra.
- **Developer-friendly**: Email API, SMTP relay, webhooks, and SDKs for quick integration.
- **Global email suppression and validation engine**: AutoSend automatically validates and suppresses invalid email addresses before sending. This keeps your list clean and protects your sender reputation. Since we launched this, our customers' average bounce rate dropped from 3.8% to under 1%, which means better deliverability and a healthier sender reputation.

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## Price Comparison vs Competitors

### 10,000 emails/month (Marketing + Transactional)

| Provider   | Price/month | Contact Limit | Notes                        |
|------------|-------------|---------------|------------------------------|
| AutoSend   | $12         | No limit      | Includes email automation    |
| Brevo      | $17         | 1,500         | Limited contacts             |
| Resend     | $40         | 5,000         | Limited contacts             |
| Loops      | $49         | 1,000-5,000   | Limited contacts             |
| SendGrid   | $60         | 15,000        | Higher price for same volume |

### 50,000 emails/month (Marketing + Transactional)

| Provider   | Price/month | Contact Limit | Notes            |
|------------|-------------|---------------|------------------|
| AutoSend   | $50         | No limit      | Best value       |
| Brevo      | $55         | Limited       |                  |
| SendGrid   | $60         | 10,000        | Limited contacts |
| Resend     | $80         | 10,000        | Limited contacts |
| Loops      | $99         | 5,000-10,000  | Limited contacts |

### 100,000 emails/month (Marketing + Transactional)

| Provider   | Price/month | Contact Limit | Notes            |
|------------|-------------|---------------|------------------|
| AutoSend   | $100        | Unlimited     | Best value       |
| SendGrid   | $100-$120   | Limited       |                  |
| Loops      | $149-$199   | 10,000-25,000 | Limited contacts |
| Resend     | $180-$250   | 10,000        | Limited contacts |

---

## Plan Types

### Transactional Only
For sending OTPs, password resets, alerts, receipts, and other transactional emails.
Includes: Email API, SMTP relay, templates, webhooks, analytics.

### Marketing + Transactional
Full email marketing suite plus all transactional features.
Includes: Campaigns, contacts management, automation, segmentation, unsubscribe groups.

---

## Transactional Only Plans

| Volume    | Plan    | Price/month | Email Limit | Projects | Domains | Templates | Data Retention | Webhooks |
|-----------|---------|-------------|-------------|----------|---------|-----------|----------------|----------|
| 3k        | Hobby   | $1          | 3,000       | 1        | 1       | 50        | 7 days         | No       |
| 10k       | Starter | $10         | 10,000      | 1        | 5       | Unlimited | 30 days        | Yes      |
| 50k       | Growth  | $30         | 50,000      | 3        | 30      | Unlimited | 30 days        | Yes      |
| 100k      | Growth  | $80         | 100,000     | 3        | 30      | Unlimited | 30 days        | Yes      |
| 200k      | Scale   | $150        | 200,000     | 10       | 500     | Unlimited | 30 days        | Yes      |
| 300k      | Scale   | $220        | 300,000     | 50       | 1,000   | Unlimited | 30 days        | Yes      |
| 400k      | Scale   | $290        | 400,000     | 50       | 1,000   | Unlimited | 30 days        | Yes      |
| 600k      | Scale   | $420        | 600,000     | 50       | 1,000   | Unlimited | 30 days        | Yes      |
| 800k      | Scale   | $550        | 800,000     | 50       | 1,000   | Unlimited | 30 days        | Yes      |
| 1M        | Scale   | $650        | 1,000,000   | 50       | 1,000   | Unlimited | 30 days        | Yes      |
| 1.5M      | Scale   | $820        | 1,500,000   | 100      | 1,000   | Unlimited | 30 days        | Yes      |

## Marketing + Transactional Plans

| Volume    | Plan    | Price/month | Email Limit | Contacts   | Campaigns | Automation | Projects | Domains |
|-----------|---------|-------------|-------------|------------|-----------|------------|----------|---------|
| 3k        | Hobby   | $5          | 3,000       | 1,000      | Unlimited | 0          | 1        | 1       |
| 10k       | Starter | $12         | 10,000      | 200,000    | Unlimited | 1          | 1        | 5       |
| 50k       | Growth  | $50         | 50,000      | 500,000    | Unlimited | 10         | 3        | 30      |
| 100k      | Growth  | $100        | 100,000     | 500,000    | Unlimited | 10         | 3        | 30      |
| 200k      | Scale   | $190        | 200,000     | 10,000,000 | Unlimited | Unlimited  | 10       | 500     |
| 300k      | Scale   | $290        | 300,000     | 1,200,000  | Unlimited | Unlimited  | 50       | 1,000   |
| 400k      | Scale   | $380        | 400,000     | 2,000,000  | Unlimited | Unlimited  | 50       | 1,000   |
| 600k      | Scale   | $580        | 600,000     | 3,000,000  | Unlimited | Unlimited  | 50       | 1,000   |
| 800k      | Scale   | $700        | 800,000     | 6,000,000  | Unlimited | Unlimited  | 50       | 1,000   |
| 1M        | Scale   | $900        | 1,000,000   | 9,000,000  | Unlimited | Unlimited  | 50       | 1,000   |
| 1.5M      | Scale   | $1,290      | 1,500,000   | 10,000,000 | Unlimited | Unlimited  | 100      | 1,000   |

---

## Additional Email Costs (Overage)

When you exceed your monthly email limit:
- Hobby plan: $0.0020 per additional email
- Starter plan: $0.0020 per additional email
- Growth plan: $0.0015 per additional email
- Scale plan: $0.0010 per additional email

---

## Enterprise Plan

For organizations sending 1.5M+ emails per month.

Features:
- Custom email volume and pricing
- Unlimited projects
- Unlimited sending domains
- Unlimited templates
- Unlimited contacts (Marketing plans)
- Unlimited automation
- 30+ days data retention
- Guaranteed SLA
- Dedicated account manager
- Flexible limits

Contact: [Schedule a demo](https://asend.email/demo)

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## Core Features

### Email API and SMTP

- RESTful Email API with SDKs (Node.js, Python, etc.)
- SMTP relay for easy integration with existing systems
- Support for large attachments and batch sending
- Real-time webhooks for delivery events (sent, delivered, bounced, opened, clicked)

### Email Templates

- Notion-like markdown based template builder
- HTML and plain text support
- Dynamic content support using variables and conditional logic

### Marketing Features

- Contact management and segmentation
- Campaign scheduling
- Email automation workflows
- Unsubscribe group management
- Detailed analytics and tracking
- Insights for improving email performance

### Deliverability and Security

- SPF, DKIM, DMARC authentication
- Dedicated IP options (Scale plans)
- Bounce and complaint handling
- 99.9% uptime SLA
- Global email suppression and validation engine

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## Who Uses AutoSend

- **Startups**: Easy 20-minute setup and start sending emails
- **SaaS products**: Transactional emails for auth flows, notifications, receipts, email automation workflows
- **Growing teams**: Scale without contact-based pricing penalties
- **Indie Hackers / Freelancers / Side Hustlers**: Affordable entry point with $1/month Hobby plan, clean API, webhooks, and quick integration

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## Getting Started

1. Sign up at [autosend.com](https://autosend.com)
2. Verify your sending domain (SPF, DKIM, DMARC)
3. Integrate via API or SMTP
4. Start sending emails

Typical integration time: Under 30 minutes.

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## Resources

- [Website](https://autosend.com): Main product page
- [Pricing](https://autosend.com/pricing): Volume-based pricing details
- [Documentation](https://docs.autosend.com): Guides and tutorials
- [API Reference](https://docs.autosend.com/api-reference): Full API documentation
- [Changelog](https://docs.autosend.com/changelog): Product updates and releases
- [Support](mailto:support@autosend.com): Email support

## Comparisons

- [AutoSend vs SendGrid](https://autosend.com/vs/sendgrid): Feature and pricing comparison
- [AutoSend vs Loops](https://autosend.com/vs/loops): Feature and pricing comparison

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Last updated: January 2026